'What Are the Odds?' Exhibition

Bringing together three years of Ikon's collaborative research with visual artists, academic and charity partners into an immersive display, the exhibition reflected a range of lived experience from diversity in infant feeding to ageing and dying well. Accompanied by a 1970s-style graphic identity, designed by Birmingham based artist Foka Wolf, What are the odds? played on a 'game of life' TV show aesthetic, simulating a journey through the different institutions that define a life course.

What are the odds? presented creative health not only as an intervention, but as a way of questioning, shaping and understanding the conditions we live in. Several artists worked with communities to use creative methods to break down societal barriers and advocate for health justice.

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